Get prepared for the largest retail event of the year
Christmas is a massive retail holiday. Sales reached $658 billion last year with the average American buying 14 gifts (see stats here). There are only 2 months left until Christmas! Now is the time to prepare for increased sales.
2016 Christmas season statistics via NRF
As you can see above, 61% of Americans plan to buy clothing and accessories for Christmas, making it the largest gift category. Consumers plan to spend an incredible $936 per person, with $461 spent on family and the remainder spent on friends, coworkers, and others.
PRO TIP : Your Christmas campaigns don’t have to just be gifts. In fact, 56% of shoppers plan to take advantage of Christmas sales and buy for themselves (data via NRF).
Design guide for Christmas campaigns
Ugly Christmas Sweaters
Ugly Christmas Tees/Tanks
Memes for Christmas
Just for Kids
Christmas is a magical holiday for kids of all ages. Parents will be in the market to dress their young ones with festive looks. A smart idea is to include Santa folklore in your designs.